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Social Media Design

Capital Optico: Social Media Design

A premium social media content suite and advertising campaign design series created for Capital Optico, a leading optical retail brand. The design focused on showcasing products, driving brand engagement, and executing targeted high-converting social media ads.

ClientCapital Optico
Year2023
Technologies
Adobe IllustratorAdobe IllustratorAdobe PhotoshopAdobe PhotoshopFigmaFigmaAdobe After EffectsAdobe After EffectsMeta AdsMeta Ads
www.behance.net/gallery/219905803/Capital-Optico-Social-Media-Design-Collection
Capital Optico: Social Media Design screenshot

Architecture & Stack Choice

Adobe Illustrator and Photoshop were used to craft high-impact static posts and crisp product compositions. Figma was utilized to build responsive template grids for fast and consistent post layouts. Adobe After Effects powered eye-catching motion design and promotional video snippets, while Meta Ads was utilized to structure campaign setups for optimal audience targeting.

Adobe Illustrator
Adobe Illustrator
Adobe Photoshop
Adobe Photoshop
Figma
Figma
Adobe After Effects
Adobe After Effects
Meta Ads
Meta Ads

Deliverables

  • High-Impact Promo Banner Designs
  • Motion Graphics and Video Snaps for Reels
  • Consistent Grid Templates and Layouts
  • Meta Ads Campaign Imagery & Copywriting Assets
  • Unified Social Media Brand Theme Guidelines

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