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Logo Design

Capital Optico: Brand Guide & Logo Design

Visual identity system and brand guidelines designed for Capital Optico. The brand identity portrays visual clarity, professional trust, and modern optical style, creating an iconic mark that stands out in the optical retail industry.

ClientCapital Optico
Year2022
Technologies
Adobe IllustratorAdobe IllustratorAdobe PhotoshopAdobe PhotoshopFigmaFigma
www.behance.net/gallery/219763125/Capital-Optico-Brand-Guide-Logo-Design
Capital Optico: Brand Guide & Logo Design screenshot

Architecture & Stack Choice

Adobe Illustrator was selected for its precision grid tools to perfect the geometry of the optical icon. Adobe Photoshop was used to craft realistic product packaging and store signage previews. Figma was chosen to organize the digital brand assets and compile accessibility guidelines.

Adobe Illustrator
Adobe Illustrator
Adobe Photoshop
Adobe Photoshop
Figma
Figma

Deliverables

  • Modern Eye Care Icon & Vector Signature
  • Product Packaging & Gift Box Design
  • Physical Store Signage & Exterior Mockups
  • Color System Optimized for Digital/Print Contrast
  • Comprehensive Logo Application Rules

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